Content marketing is, on the surface, precisely what it sounds like: marketing through content. Blogs are an essential part of this. to be in touch with you and to provide updates and marketing. Dozens of free, customizable, mobile-ready designs and themes. com give advice on a variety of legal topics including estate planning, divorce, real estate. Content marketing isn’t always a walk in the park. Marketing Content Marketing Content Marketing. Online, fashion content marketing goes beyond having a signature product featured in a shoot or editorial. From Facebook ads to email marketing, there's no topic that's not covered on the DigitalMarketer blog. What is content marketing? When you hear “content marketing,” you’re likely to immediately think about blogs, articles, and maybe social media. Their blog covers all the bases. One of the main reasons why organizations chose LTSC in the first place is to NOT get the "new features" you were talking about. Since this is a trending issue, content marketing is a better substitute for declining interest and effectiveness of paid ads. Initially, business owners had a blog separate from their websites, but today, you can easily integrate the two to make it easier for you to manage, as well as easier for visitors to access. By asking yourself the questions below, you can come up with at least 100 original blog post ideas within the next 30 minutes to jumpstart your content marketing. Content Strategy Blogs 6. We are strategists and practitioners of social media, content marketing, influencer marketing, word of mouth, and customer experience. Once your skill is reviewed and published to the Alexa Skills Store, customers can access your live and recorded content, just by asking Alexa. And most of all, make sure that you’re capturing the right metrics. BuzzSumo allows you to discover the most shared links and key influencers for any topic. Benefits of Content Marketing to Small Businesses and How to Go About IT. Content Marketing Institute. [Content marketing trend #5] Content gets tailored to voice search and smart devices Another key piece of technology that’s going to drive content marketing into 2020 is the smart device. Content Marketing Institute. Marketing qualifications Marketing courses Corporate Training Why work with the IDM Custom marketing training Clients and Case Studies Become a Member DMA Talent For Students For Educators Events & Networking Content & Resources Blogs About the IDM Contact us Log in / register My Cart Report a bug. In this blog, we shall outline the true importance of content marketing, and how each and every brand out there should utilise it to build meaningful connections and capture the interest of potential consumers. In this article, I'll help you figure out if blogging is right for your business, how to build a content strategy without a blog, and how companies are skipping blogging in favor of other outlets. Laurie Cutts is the vice president of marketing at Acceleration Partners; While programmatic advertising has accounted for the vast majority of digital marketing budgets in the recent past, issues with ads appearing alongside questionable content. We analyzed 912 million blog posts to better understand the world of content marketing right now. To make your blog an accountable aspect of your content marketing plan, here are seven steps to get on track. Since users spend one-third of their time watching online videos, video marketing has now become an integral part of any successful social media marketing strategy. Thanks to a stringent marketing professor who insisted all case write-ups be submitted on a single sheet of paper, I developed a genuine appreciation for good, clean writing and a similar. Content marketing is a consumer-centric marketing strategy. Brafton is the only content marketing agency that uses a metrics-based approach to creating content that generates results. So, while this year will be my first…. There’s an old adage in the marketing industry: “Go where the customers are. From alt tags and proper dimensions, to file sizes and file types, we’re digging into the oft-forgotten realm of image optimization. Blogs with a Purpose By Robin Nobles. The site is packed full of practical, how-to articles as well as advice from the experts, news and industry trends. GetResponse is a comprehensive marketing software platform that helps you create content, boost sales, and increase traffic to your website. 5 times more leads than companies that published zero to 4 monthly posts. Content strategy. Now let's turn the table and look at content marketing from a content creator's perspective. When used correctly, blogs can have an amazing effect on your Web site. Blogs plugins developed by Shopify geeks and our partners. Done well, it will Get your brand in front of a new audience. You may have heard that content is king in social media marketing. Content Marketing - Blogs - A blog is an excellent tool for creating and publishing content. This is also an awesome example of a particularly well-designed personal/professional blog in the content marketing space. Now let's turn the table and look at content marketing from a content creator's perspective. But with so many digital marketing blogs out there that it can be hard to distinguish between the useful reads and the digital marketing weeds. )It helps a blogger create relevant content the audience will engage with. For most marketers it's not possible—or desirable—to create all the content you need in-house. Focus on building trust and producing amazing quality. We About Careers Catalogs Blogs UK Site. Creating content is just half the story. Content Marketing specialists face more than their fair share of challenges: strategic analysis, ideation, content creation, optimization and distribution, measuring performance… Wow-Score The Wow-Score shows how engaging a blog post is. People go to these blogs to get better at content marketing and to get the latest trends and updates. The Content Marketing Institute was one of the first companies to start touting the value of content in digital marketing, and their blog remains one of the best resources for following content marketing trends and best. Last year, we compiled 75 Marketing Blogs that covered conversion, content, email, paid search, SEO, analytics, blogging, and social media marketing. And I meet a lot of bloggers who say, "Yeah, I'm doing content marketing. In 2018, only 39% of content marketers have a documented content marketing strategy. You’ve probably already read about some of the most common ones, but our guide will help explain a handful of our favorite SEO tools from the SEO team at Seer. Read the Issue. Cambridge, MA About Blog HubSpot is the leading inbound marketing and sales platform. 3-4 new posts per week with specific, actionable advice. In the last few years, content marketing has quickly become one of the most popular topics in the digital marketing world. Compared to traditional marketing tactics, content marketing is better at creating value for consumers and brands alike. Further, A/B test the template to get the best out of your marketing campaign. Content gives more opportunities for online sharing and discussion around a brand and its relevant topics. Over 440 million blogs exist. Content marketing can take various forms, and in order to do it right, you'll need to determine what type of content your potential buyers prefer to consume. CMI University is your hub for all things related to content marketing education and training – your one-stop shop to help you do your job better and more effectively. Let’s talk blogs. Specifically, brands are going to become more focused on catering to voice searches via smart device. With so many marketing blogs out there, it has become a challenge to know which ones are actually providing value, and which ones are just blowing smoke. Digital marketing from SEO to social media, tactics to strategy. ” But often, when I look at their blog, I can tell right away that they’re not. This 13 -page planner is full of actionable advice and prompts to help you turn your blog into an actual BUSINESS with loads of raving fans. Ebooks, Guides & More. We truly care about the success of our clients. Use GetApp to find the best Content Marketing software and services for your needs. Content marketing case study. 13+ Years Exp Trainer. ” By the late 2000s, when social networks such as Facebook, Twitter, YouTube were born, online content marketing was accessible, shareable and on-demand anytime worldwide. Don't know where to start? Start with our SEO basics posts or our most essential publications. Let’s dive in! 35 Popular Bloggers in Content Marketing to Watch: Get Inspired By These Experts. A lifestyle blog, for instance, may have a well-developed Technology section, and vice versa some Tech blogs feature general interest stories, too. If you want to help people stay current by starting your own blog on content marketing, we have a guide for you at the bottom of the article. This installment focuses on blogs, which provide a different avenue for reaching customers online. Online, the best way to execute content marketing is through a blog. AI in marketing will need people with proficiencies related to working with data, data science, and data governance and stewardship. Content marketing is not an ad on a billboard or a one-page spread in a magazine. Tips for building a content marketing strategy. You may have heard that content is king in social media marketing. Customer Stories. Credibility Think of it as a new age footnote, whenever you're naming a source, citing a reference, or referring to another publication, a hyperlink lets you do it in the body of your content. Video content is also in the top ten, as are webinars and online events (57%), but podcasts, research reports, and long-form articles (3000+ words) fall way down the list at 21%, 34%, and 38%, respectively. Cited for his expertise by The Economist, Forbes and the Wall Street Journal, he's the author of the book Optimize and presents internationally on B2B marketing topics including content, search, social media and influencer marketing. Inbound marketing’s significance to demand generation is in the role it plays in creating that demand. Since Mar 2007 Also in UK Marketing Blogs, UK Business-to-business Marketing Blogs, Digital Marketing Agency Blogs. From Facebook ads to email marketing, there's no topic that's not covered on the DigitalMarketer blog. The more you prep up front, the. Below, you’ll find the best business blogs (that are active in 2015) to follow if you want to hone your marketing chops. Rachel Balik, the senior content marketing manager, has provided an overview of the evolution of DemandBase's content marketing strategy on the company blog. Zac Johnson has over 20 years of experience and success in the world of business and internet marketing. Developers New. Content marketing is all the rage right now. Log in or create an account today. Can't sign in? Sign in with your company credentials. Inbound Marketing: Get Found Using Google, Social Media, and Blogs is a comprehensive guide to increasing online visibility and engagement. Marketing (785) Microsoft Exchange Our Blogs. There’s an old adage in the marketing industry: “Go where the customers are. One of the hot terms in digital right now is “content marketing”. All of your content must be based on those keywords and kept focused on them. It's not your fault. Here are 17 of the best marketing newsletters: Buffer Social : Buffer Social is a daily newsletter of content from Buffer’s blog with social media tips, tools, experiments, and advice. Get To Know Your Audience - Content marketing is all about reaching your audience in a way that is helpful to them. It provides brands, from high fashion to fast fashion, with opportunities to engage with their customers. The IT Marketing Agency have a practical, no nonsense approach to their blog, with articles on B2B, Content Marketing, Digital Marketing, Marketing Strategy, Sales and Marketing Alignment. You've been told by so-called experts for years that if you blog consistently, you will see truckloads of traffic, thousands of subscribers, and millions. But first, let’s go over how content marketing is changing. However, coming up with content ideas can be a struggle!. Having a written blog content strategy is what separates the good blogs from the truly great ones. Basically, anything to make your blog more visually appealing. Vertical Response is another email marketing software vendor with a comprehensive blog covering all aspects of online marketing. Once your skill is reviewed and published to the Alexa Skills Store, customers can access your live and recorded content, just by asking Alexa. Digital marketing moves at a frightening speed. The TOP 100 Must-Read Internet Marketing Blogs. Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business [Ann Handley, C. Hear from the businesses that use HubSpot to grow better every day. How Blogs Can Help with Marketing. Take care with the content. One thing’s for sure—you can count on Jimmy to deliver tips based on real-life experience. Marketing News & Management Insights Sections. I am blogging since 2013 & i have written various contents for many website, keeping the idea of creating a blog in mind - I started TopMostBlog with a passion in 2016 and start writing about Web Design, Web Development, SEO, Social Media and technology. The sum of these parts is a greater volume of new clients to your firm. Unfortunately, much of this material is poorly-written and boring. Content Hacker Spotlight Interview: with Kevin Duncan Q: When did you get started in marketing, and why? A: I started blogging in early 2005. Don't worry, I know what you are going through, and I will tell you the solution. Content marketing case study. It's also about connecting social business, collaboration and newsroom techniques and principles to content marketing. The Importance of Blogs to Your B2B Content Marketing Strategy. These are the blogs we think offer some of the best free advice for small business owners in a range of areas – from human resources and leadership to content marketing and design. If you prefer not to receive marketing emails from Marketo, you can opt-out of all marketing communications or Adobe Blog CMO by Content Marketing. Do you need a self-service influencer search tool? Want to build, manage, analyze, and amplify influencer marketing campaigns? Looking for a team to help you build your campaign or custom content? IZEA has all the influencer marketing technologies and services you need to create the biggest impact. One Trick Ponies Get Shot; How to Create a Content Strategy; Conversation Marketing; Pay-Per-Click Explained; Blog. 120 Absolute Must-Read Blogs for Entrepreneurs and “4 Telling Trends That Predict the Future of Content Marketing. Ebooks, Guides & More. You have to show, not tell. Understand that search engines are the key to most online marketing. The Velocity B2B content marketing blog. The Top 15 Content Marketing Blogs (in no specific order) 1. The 12 Worst Differentiators for Professional Services Firms. NewsCred Insights is the leading content marketing blog covering content marketing strategy, integrated marketing strategy, distribution, measurement, and best brands. Content marketing - there's still a long road ahead of us. The Content Marketing Institute's website is full of practical, how-to guidance on content marketing. Boost Your SEO, Traffic, and Conversions With Quality Guest Blogging and Content Marketing!. It doesn't have to be a commercial on cable television or the 28 annoying seconds before the start of that next. Copyblogger. The Impact of Colour in Advertising, Marketing, and Design. If you are thinking of starting or already have a blog, read on to learn how to build and execute a content marketing plan. By now, you would have seen thousands of articles and guides on how to execute content marketing strategies and 99% have given you the same advice: Use data to drive your content strategy; Write content that focuses on product pain-points; Be intentional about your long-tail targeting. A well-built content with organized keywords grabs utmost traffic to your website. Get as-you-type keyword suggestions and on-page SEO advice so you can outrank your competitors for the keywords that matter. "Content is king," they say. Data will be refreshed once a week. AI in marketing will need people with proficiencies related to working with data, data science, and data governance and stewardship. But digital marketing isn’t just about the channel. I've even created a Top Ten Tip Sheet on the subject - link at the end of this blog article. Discover and transparently discuss content and code with other like-minded developers. Build and scale your content marketing strategy with ContentWriters. )It keeps the blogger on a schedule. But it’s so much more than that. With built-in optimization and responsive, mobile-ready themes, there’s no limit to who you can reach with your new website. We provide the top content writing services in Delhi, having experience in all the industries and niches. Sometimes you just can’t write about how to use a product. Here's a list of 10 must-read content marketing blogs. Lose weight without dieting. People go to these blogs to get better at content marketing and to get the latest trends and updates. Boost Blog Traffic – This community offers advice for content marketing blogs to increase traffic. Smart and purposeful content always wins, and CoSchedule does this as well as any of the top content marketing blogs. Gartner for Marketers provides latest insights on marketing research, benchmarks, tools, analysis and strategies that help you achieve your business goals. More than half (57%) of today’s B2B buyers make their purchase decisions before. Marketing leaders need to consider the needs of AI support when designing future marketing organizations. Remember: keep it simple. Sep 19, 2014 · If you've heard about content marketing and aren't sure what it is and are a bit embarrassed to ask, this post is for you. He's also the instructor for Content Marketing at the School of Visual Concepts in Seattle, and an industry speaker at events like Mozcon, EngagePDX, SMX Social, State of Search, LavaCon, Wordcamps, and more. This is an internet marketing service that creates professional and unique content on a weekly basis for your business. And that is true. In 2018, only 39% of content marketers have a documented content marketing strategy. In fact, now that content marketing is mainstream and attracting a bigger share of marketing budgets, staying ahead of the competition and proving ROI are even bigger challenges. Written by Vinod Jethwani - CEO and Founder of Walnut Solutions. If you've heard about content marketing and aren't sure what it is and are a bit embarrassed to ask, this post is for you. Free hosting and support. Companies with fewer than 10 employees typically allocate 42% of their marketing budget to content. The Velocity B2B content marketing blog. We truly care about the success of our clients. What is content marketing? By definition, content marketing is a type of advertising that is using valuable, relevant content and sharing it online to grasp the attention of a particular target audience. I’ve found that these blogs are the best sources for that education. Blogger – 1. Inbound marketing’s significance to demand generation is in the role it plays in creating that demand. The construction industry is in a constant state of change, and those who want to be in the know about what is happening in every corner of the industry need to be plugged into the right resources, which often requires keeping up with the top construction blogs available. There's no doubt about it: content marketing is the future of marketing. Be dedicated, consistent and create relevant content is the only way to ensure that blog marketing is successful. And because ACI takes our content directly from our RSS feed, our team doesn’t need to do any extra work to reap the benefits of syndication. Marketing (785) Microsoft Exchange Our Blogs. Create apps and custom integrations for businesses using HubSpot. Let’s take a look at our own favorite marketing blogs and some of the most successful and distinctive strategies behind them. From Paul Krugman to Freakonomics to the Consumerist, we compiled a list of the most influential (and useful) finance blogs out there and then asked some of the best-known bloggers to review one another's work. With over 30 years of experience, Godin has turned his marketing wisdom and insights into one of the most popular content marketing blogs in the world. Seth Godin's Blog on marketing, tribes and respect. Content Marketing is more than just a buzzword: in a post link building world, it’s now all about quality over quantity. Content marketing case study. 81% of B2B companies use Blog as a content marketing tactic. If you don’t have time to write the blogs yourself, there are lots of content creators out there who can develop the articles for you. The construction industry is in a constant state of change, and those who want to be in the know about what is happening in every corner of the industry need to be plugged into the right resources, which often requires keeping up with the top construction blogs available. It discusses key findings from their State of Digital Media report on what constitutes solid content, and six ways you can go above and beyond with your content marketing strategy. com or call: 530-828-6764. Websites are the largest piece of owned content under a brand's full control, but website content as a whole is seldom given the strategic design consideration that content marketers give to individual content assets like infographics, video or whitepapers. A content marketing strategy starts with the target audience and dives deeper into understanding your brand's expertise and unique value proposition. People surf the internet on multiple channels like mobile phones and tablets. Which blogs do you follow and read? If you’re into digital marketing, then you need to identify marketing blogs that will nudge you to keep at your game. Once your skill is reviewed and published to the Alexa Skills Store, customers can access your live and recorded content, just by asking Alexa. Social Media Marketing and Management Services that include Blog Marketing & Promotion as well as original content posted into your Facebook, Twitter and Google Plus account. That’s why we’ve gathered 54 content marketing stats all in one place – so you can start thinking about how this data will inform your plans for 2018. If you are thinking of starting or already have a blog, read on to learn how to build and execute a content marketing plan. To learn more about what content marketing is, how it can benefit your organization and how to. At TINT, we are always watching the horizon for laws, cases, and issues…. Corporate blogging. Startups news from the , including the latest news, articles, quotes, blog posts, photos, video and more. Here's a list of 10 must-read content marketing blogs. Buy SEO articles, blog posts, web pages and much more from the #1 content creation service in the industry. All DataWeb services have been discontinued except for DataFerrett. That's because content created for one channel, like a website or blog, doesn't necessarily fit other content formats, like email or social media. If you don’t understand the name, that is the average amount of new video content uploaded to YouTube. In fact, now that content marketing is mainstream and attracting a bigger share of marketing budgets, staying ahead of the competition and proving ROI are even bigger challenges. Rachel Balik, the senior content marketing manager, has provided an overview of the evolution of DemandBase's content marketing strategy on the company blog. In order to do this, you need to truly understand your customers. Read marketing, sales, agency, and customer success blog content. gives real estate professionals marketing and communications solutions using All content on this. The Junta42 Top 42 Content Marketing Blogs list highlighted the best bloggers on the web discussing content marketing. I'm your host Marc Guberti, the content marketer and podcasting coach who helps you grow your audience and revenue. Run a search to quickly discover content ideas, uncover platform insights, identify passionate influencers and more. Curated marketing news that is handpicked by the Carney team and delivered with just enough snark to ensure it’s opened daily. The IT Marketing Agency have a practical, no nonsense approach to their blog, with articles on B2B, Content Marketing, Digital Marketing, Marketing Strategy, Sales and Marketing Alignment. presidential election of 2004. Frequency about 3 posts per month. Blogging software helps make this job easy enough for anyone to do it. Be rewarded for your contributions. Detailed client reviews of the leading content marketing companies. Zac Johnson has over 20 years of experience and success in the world of business and internet marketing. There's a reason bloggers get asked to write posts for $20, while content marketing. Sometimes you just can’t write about how to use a product. To make your blog an accountable aspect of your content marketing plan, here are seven steps to get on track. 120 Absolute Must-Read Blogs for Entrepreneurs and “4 Telling Trends That Predict the Future of Content Marketing. Content Marketing. What business goals do you want your content marketing to accomplish? Get specific. That is why it is important that the content you create now is optimized for an omni-channel marketing strategy. One stop simply won’t do it – that’s why have combed through the best digital marketing blogs on the web to bring you our favorite picks for blogs to follow, in every major category of digital marketing. Companies with fewer than 10 employees typically allocate 42% of their marketing budget to content. Professional, quality content optimized for automotive businesses. This shouldn’t be confused with content marketing, which is a proactive approach to sharing information of value, like thought leadership pieces (think blogs, articles, presentations, white papers). One of my favorite marketing quotes is from Peep Laja of CXL. I see MP as primarily a PR blog, and what marketing content MP has, is mostly simply links to. If your crop was grain, you'd use it to create your own bakery filled with 'hot off the press' blogs, articles, reviews, white papers, web page content, and so on. ” But often, when I look at their blog, I can tell right away that they’re not. These are the blogs we think offer some of the best free advice for small business owners in a range of areas – from human resources and leadership to content marketing and design. Content Marketing is a series of courses designed to help marketers think differently about content and its potential to elevate your brand in a crowded marketing landscape. Plus event technology, ticketing, career advice and more for eventprofs. to be in touch with you and to provide updates and marketing. I started my first blog to avoid getting a job. Plan Out Your Content - Content marketing is much more that simply publishing a blog post. This installment. A content strategy is important for a blog because A. “Marketing leaders who master and implement atomic content concepts can improve customer experience and strengthen customer relationships,” noted Chris Ross, Research Director, Gartner for Marketers. Although inbound marketing is just one type of demand generation activity, it is a great way to familiarize an audience with a brand. HubSpot's Blog for marketing, sales, agency, and customer success content, which has more than 400,000 subscribers and attracts over 4. That’s why we’ve gathered 54 content marketing stats all in one place – so you can start thinking about how this data will inform your plans for 2018. From well-written blogs to entertaining podcasts and videos, content is what establishes a. What business goals do you want your content marketing to accomplish? Get specific. How about you folks?. Now let’s turn the table and look at content marketing from a content creator’s perspective. People surf the internet on multiple channels like mobile phones and tablets. Internet marketing almost always includes launching many campaigns at once, which is why they are so important to track. Sharpen your own online marketing skills and learn how to use Google AdWords and write blogs, and market yourself on the social media sites. Learn the most effective digital marketing strategies from the best and brightest in the industry. This online word-of-mouth awareness is greatly enhanced with content marketing. If you're ready, let's focus on blogs and evaluating blogs for business. The key is to create as many pathways around the web for customers to find you. Customer Stories. Simple and to the point, this post is a full, content marketing manager job description. This means that the content should appear uniform and consistent on all these devices. 5 Questions to Ask Before Implementing an Affiliate Marketing Strategy. A well-built content with organized keywords grabs utmost traffic to your website. Marketing Land is a daily, must-read site for CMOs, digital marketing executives and advertising campaign managers. People go to these blogs to get better at content marketing and to get the latest trends and updates. You basically double your chance of success with a written blog strategy. » Content Marketing Content Marketing This category looks at the creation and sharing of content (blogs, social media messages, video, graphics, images), in a way that builds trust for a brand online. Weblogging -- or blogging -- is taking social networking to new heights. " And yet, there are still so many unanswered questions about the content marketing niche. SEO marketing is completely separate from content marketing, as social media marketing has little in common with conversion optimization. If you are creating 500-word me-too blog posts that get read by no one, you are completely and absolutely wasting your time. What Is Blog Marketing? Mar 07 2007 - Social marketing - Farhad Divecha. Whether you're a small business or a Fortune 100 company, blogs should be at the heart of your content marketing because blogs fuel social media, search. Watch the video to learn three insights to get you started in content marketing and read some tips on how to gain support for content marketing at your organization. As you start to wrestle with this question of whether to use AP for your content marketing, stop and take a look at the writing around you. In the last few years, content marketing has quickly become one of the most popular topics in the digital marketing world. They also publish yearly research reports on content marketing that are definitely worth checking out. Here’s how I’m making use of it all: the 50 blogs on creativity, technology and marketing that I follow religiously. Specifically, brands are going to become more focused on catering to voice searches via smart device. Discover and share valuable industry knowledge with Kapost's content marketing facts repository. The Viral Garden's Top 25 Marketing blogs Judgment call on my part. OpenText™ Content Services help connect content to digital business to accelerate productivity, improve governance and drive digital transformation. Onboarding & Services. Consider how the following marketing functions could be assumed by AI: SEO and data processing. Content marketing is exploding in popularity—so much so that you've probably heard people tell you how you need to start a blog and start creating content. Buy unique articles & website content from our expert article writers - your one stop shop for ready made content, custom content & imagery - Sign Up Free!. Blogs are an effective way to support content marketing and SEO when done consistently. I learned the hard way years ago that writing succinctly is hard work – and worth all the effort. Blogging software helps make this job easy enough for anyone to do it. It is impossible to talk about content marketing influencers without mentioning Seth Godin. Search engines look at each new backlink as a testimonial that your article is a useful resource. I'm your host Marc Guberti, the content marketer and podcasting coach who helps you grow your audience and revenue. According to Content Marketing Institute, 60% of organizations with a written content strategy are effective, compared to only. CMI was founded by Joe Pulizza, an entrepreneur, speaker, and author on content marketing. Content Strategy Blogs 6. With something so new for. Content Marketing Institute (CMI) Blog. Now let's turn the table and look at content marketing from a content creator's perspective. And that is true. Blogs and (Content) Marketing. To most efficiently utilize your blog as a marketing resource, you should be publishing blog posts regularly and providing a diverse array of content. To help you, here are twelve classic topics for blogs and content marketing grounded in school. Content marketing differs from advertising in two fundamental ways. Blog posts. Adding a few blogs to their inbox with topics that truly meets their interests can only expand these warm regards. It's also about connecting social business, collaboration and newsroom techniques and principles to content marketing.